Marketing is dead. Don’t believe me? You should. We are in a new age, an age where…

It’s a noisy world out there, and it’s becoming harder and harder to send and receive a message. So I ask you, do you have a “WIIFM”?

So I was walking through the grocery store and it hit me in the face. Well, two things really…

Don’t read this post – it’s not perfect. If it were, you wouldn’t read it anyway…

That’s right, you heard me correctly. Be Invisible, or at least transparent. Really two points I’m getting at here. But first, a story.